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From a very young age we’re taught to believe that success is a big house, nice car, steady paycheck…so much of our stereotypical ideals of ‘success’ revolve around consumerism.
What if success meant helping to rid the oceans of plastic?
Or reducing homelessness?
What if it was about preventing climate change or deforestation?
Or protecting animals for future generations?
Success looks different for everyone. Global Action Plan are encouraging young people to re-evaluate the idea of success that they’ve learnt from advertising messaging, and reconnect with a more ethical way of living. It’s an important message all year round, but especially during the holidays.
At this time of year we’re bombarded with advertising and pressure to spend. It’s encouraging us to get into debt, buy things we don’t need (that will end up in landfill) and it’s leaving us feeling stressed and anxious. Surely there’s a better way?
The good news is that more people than ever are spending their money with ethical companies and demanding change from big brands. Plus there are alternatives at Christmas time.
Abi from Global Action Plan joins me on the #EthicalHour podcast to talk about how to have a more fun, enjoyable and meaningful Christmas – have a listen to find out all about their #ElflessActs campaign and maybe even give one of your own!
Please vote for #EthicalHour in the UK Blog Awards: https://www.blogawardsuk.co.uk/ukba2018/entries/ethical-hour
Don’t forget to get your Ethical Media Diary for 2018 and make sure you don’t miss any opportunities to promote your brand next year (plus help us support Stand For Trees!) https://ethicalhour.co.uk/product/ethical-business-media-diary-2018/
Get your marketing strategy ready for 2018, set yourself goals and be prepared for big success – read our latest blog post to find out how, download your free tool to help and book a strategy session with me: https://ethicalhour.co.uk/marketing-strategy-ready-2018/
Find out more about Global Action Plan: https://www.globalactionplan.org.uk/
Give an #ElflessAct this Christmas: https://www.elflessacts.org.uk/
And don’t forget to join the #EthicalHour Twitter chat on Monday 18 December where we’ll be talking about ‘How to give more fun and less stuff at Christmas’ with Global Action Plan!